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Start with Digital Strategy

Surge Blueprint helps brands audit their digital footprint and activities, understand whether they are heading in the right direction, the quick wins that can boost their growth and lay out strategies to help maximise their ROI on digital spend.

Market Observation

Understand key drivers, market trends, and opportunities for growth.

User Personas

Identify users’ needs, motivations, and behaviors to target them effectively.

Lead Generation

Drive targeted leads, improve user flows, and increase conversion rate.

Competitor Analysis

Gain insights on players in the market from a digital point of view.


Leverage content gaps in competitors’ ads, websites, and social to stand out.

SEO Audit

Identify errors, prioritize fixes, and explore keyword opportunities.

Technical Audit

Determine the overall health of the website and identify quick fixes.


Analyze images used in competitors’ ads, websites, and social.

Paid Media Strategy

Implement strategies to identify, target, reach, and remarket to audiences.


Track progress and set priorities with key milestones.

Email & Communication

Identify customer touch points and connect with users at each stage.


Meet objectives with defined short-to-long term targets for quick wins.

Every digital strategy engagement at Surge begins with a survey involving all your key internal stakeholders. We use this information to drive a discussion to understand what your team thinks about your brand as well as key problems everyone faces and what the ideal outcomes are. This helps us lay the foundation for this exercise.

Ready to Get Started?

Whether you need digital strategy, support or bandwidth, every engagement at Surge starts with a discovery call. Connect with one of our digital marketing specialists at a time that’s convenient to you.