Start with Digital Strategy
Surge Blueprint helps brands audit their digital footprint and activities, understand whether they are heading in the right direction, the quick wins that can boost their growth and lay out strategies to help maximise their ROI on digital spend.
Market Observation
Understand key drivers, market trends, and opportunities for growth.
User Personas
Identify users’ needs, motivations, and behaviors to target them effectively.
Lead Generation
Drive targeted leads, improve user flows, and increase conversion rate.
Competitor Analysis
Gain insights on players in the market from a digital point of view.
Messaging
Leverage content gaps in competitors’ ads, websites, and social to stand out.
SEO Audit
Identify errors, prioritize fixes, and explore keyword opportunities.
Technical Audit
Determine the overall health of the website and identify quick fixes.
Imagery
Analyze images used in competitors’ ads, websites, and social.
Paid Media Strategy
Implement strategies to identify, target, reach, and remarket to audiences.
Milestones
Track progress and set priorities with key milestones.
Email & Communication
Identify customer touch points and connect with users at each stage.
Roadmap
Meet objectives with defined short-to-long term targets for quick wins.
Every digital strategy engagement at Surge begins with a survey involving all your key internal stakeholders. We use this information to drive a discussion to understand what your team thinks about your brand as well as key problems everyone faces and what the ideal outcomes are. This helps us lay the foundation for this exercise.
“Surge has come onboard and really helped us understand our market, the competitive landscape, and through that we have gotten clarity on our strategy and how we can take this business to the next level.”
“The strategy services delivered by Surge, through their Blueprints, have become an integral part of helping us understand how to choose and execute, digitally, on the projects we engage in.”
“They would push until their point was made and, often, it was valid and I benefited from their experience. I’d use them again in a heartbeat, my only hesitancy is that when people find out, we’ll have to wait in line.”
Ready to Get Started?
Whether you need digital strategy, support or bandwidth, every engagement at Surge starts with a discovery call. Connect with one of our digital marketing specialists at a time that’s convenient to you.
